About This Project

The brief: Identity icons for the various independent museum heritage properties under the roof of the Birmingham Museums Trust.

 

The context: In 2014, creative brand experts LedgardJepson managed the whole rebranding of the Birmingham Museums Trust, the largest independent charitable trust of museums in the UK. It operates nine museums across the city of Birmingham, first opened in 1885. It is housed in a Grade II listed city centre landmark building.
Beside the worlds largest civic collection of Pre-Raphaelite paintings, the museum shows Birminghams vast history of industry and invention. There are over 40 galleries to explore that display art, applied art, social history, archaeology and ethnography.

 

What I did: I was asked to create a family of illustrated key visuals for each of the separate houses. Each of them contains it`s own symbol, as a reference to it`s unique history and heritage.

 

Branding&idea: LedgardJepson

Category
INSTITUTIONAL ICONS