Austrian branding agency Adpartners asked me to create a variety of simplified animal heads for their Zoo map.
At the foot of the Nordkette, above the rooftops of Innsbruck, the capital of Tyrol, lies the Alpine Zoo at an altitude of 750 m.
On just over 5 hectares, around 2,000 Alpine animals from about 150 species are kept in enclosures, terrariums and aquariums designed to resemble their natural habitats.
Art direction: www.adpartners.atMore info: www.alpenzoo.at
This lovely collaboration was about the refresh of the “Chui” Leopard icon for one of East Africa’s most popular beer brands, Serengeti.
UK based brand specialists Marks asked me to recraft the Leopard brand icon in a dynamic diagonal design to convey energy and movement, aiming to modernize its image while celebrating Tanzanian pride and optimism.
The new leopard icon is central to the design, embodying strength, agility, and dignity, while maintaining the unique brand heritage and symbolizing Serengeti’s future-focused direction.
All Branding by MARKS, London for East African Breweries PLC/Diageo
Frei Öl® is a manufacturer of high-quality oil-based, innovative skincare products made in Germany. I have been asked to create on-pack illustrations in a simplistic line drawing style for three of their products: a massage oil for pregnant women, a figure shaping oil, and facial cleansing oil. In 2022, Frei Öl® was named “Brand of the Century” in the product category “skin oil”, which is a recognition for great German brands and companies that have set standards in their field.
Cattle head illustration for a new brand label for the Swiss sausage and meat delicatessen manufacturer Künzli. It is used to promote the Swiss Limousin breed, whose meat is valued by gourmets for its unique aromatic taste and high quality.
Recrafting the Bond 7 lion and barrel brand icon, in adding more personality and make it feel stylistically ownable, developed in line with the new look of the packaging.
All branding/packaging concepts by MARKS,London for East African Breweries PLC/Diageo
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